At iClick Marketing, we place a strong emphasis on innovation as a core company value. We understand that in the ever-evolving world of digital marketing, it's crucial to stay up-to-date with emerging technologies and trends to remain competitive. By fostering a culture of innovation, we aim to provide our clients with cutting-edge solutions that drive real business results. Whether it's leveraging new platforms or developing creative strategies to engage with consumers, we're committed to pushing boundaries and delivering innovative solutions to our clients. We believe that innovation is essential to our continued success and the success of our clients in the dynamic digital marketing landscape.
Passion is a fundamental value at iClick Marketing. We are passionate about what we do, and that's evident in our work and our commitment to our clients. We believe that passion is the driving force behind creativity, collaboration, and excellence. It fuels our team's enthusiasm for delivering exceptional digital marketing solutions that meet and exceed our clients' expectations. Our passion for the industry is what inspires us to continuously improve and stay ahead of the curve, always pushing ourselves to innovate and stay at the forefront of the digital marketing landscape. At iClick Marketing, we're passionate about delivering measurable results and driving growth for our clients. It's what motivates us every day and what sets us apart in a highly competitive industry.
Integrity is a foundational value at iClick Marketing. We pride ourselves on conducting business with the utmost honesty, transparency, and ethics. We believe that integrity is critical in building trust with our clients, employees, and partners, and we strive to maintain the highest standards of integrity in all our interactions. We're committed to delivering on our promises, treating everyone with respect and fairness, and upholding the ethical principles that guide our industry. Our commitment to integrity is reflected in our actions and decisions, and we believe that it's essential for building long-term relationships with our clients and achieving sustainable growth. At iClick Marketing, we're dedicated to upholding the values of integrity in all aspects of our business, and we believe that it's integral to our continued success.
Pay-per-click, is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Advertisers typically bid on keyword phrases relevant to their target market.
Google Tag Manager (colloquially known as GTM) is a script (or tag) management system that allows you to install tags, scripts and other helpful snippets of codes to your website directly.
Google analytics is used to track website activity such as session duration, pages per session, bounce rate etc. It can be integrated with Google Ads, with which users can create and review online campaigns by tracking landing page quality and conversions (goals).
Google My Business helps businesses create and manage their Google listings, which appear when customers find businesses on Google Search and Maps. It helps businesses attract new customers and share information about what makes them special.
We have developed a custom platform called Cloud-i™, that generates reports from the different advertising platforms that your ads are running on and combines all the data from those different platforms and delivers easily understandable reports and insights.
Search Engine Optimization (SEO) refers to the improvement of unpaid results and excludes direct traffic/visitors and the purchase of paid placement.The process involves increasing the visibility of a website to users of a search engine.
Web development is the work involved in developing a website, it can range from developing a simple single static page of plain text to complex web-based internet applications, e-commerce, and social network services.
We offer digital training courses to meet our customers requirements. Based on our extensive experience across multiple online platforms, we are able to assist individuals, groups, and businesses including agencies to upskill.
Fueled by gigantic online social media websites such as Facebook and Instagram, paid social is a new type of advertising that allows advertisers to target specific individuals based on their likes.
Display advertising also known as banner advertising is a form of advertising that conveys a commercial message visually using text, logos, animations, videos, photographs, etc. Display advertisers frequently target users with particular traits to increase the ads' effect.
"I had the great pleasure of working with the team at iClick for two years and in that time, their knowledge and skills have resulted in such healthy sales for our online store. Mahesh and Philicia have been great assets for our growth within the digital landscape and also in building our footprint as our business did not have any presence in the digital space. They’ve made an admirable effort to understand our needs as a global business and ensured that the strategies and activities executed, support this!"
"We have worked with iclick for a number of years now, and we are never disappointed. Iclick has held our hand through some important launches and has guided us when we needed it the most. Our account manager is very hands on and has a strategic approach to growing our business.
We are so happy with the team and look forward to an exciting future ahead with iclick."
This week, we go behind the selfie with Mahesh Singh, founder of iClick Marketing.